It’s no joke that some of the most engaging aspects of the 2012 Summer Olympics were the memes. From the memorable face of disbelief that British track star Mo Farah made after he won the 5,000-meter final, to the viral “McKayla is not impressed” meme that poked fun at the disappointed face of American gymnast McKayla Maroney, the Olympics were, at times, best viewed from the lens of a Twitter feed or meme generator – especially for Americans, who could either brave the cyber frontier or be subject to five-hour delayed coverage à la NBC.
